Based in Vancouver, BC, Canada, G3 Genuine Guide Gear is an independently owned and operated manufacturer of industry-leading gear for backcountry skiing and snowboarding enthusiasts. Since our first avalanche probe made in 1995 for guides to count on and trust, G3 has remained committed to our roots; designing and producing innovative, durable, and reliable equipment that professionals and mountain enthusiasts can trust.
Now with a successful 20 year history of industry leading innovation and new product development behind us, G3 isn’t resting on its laurels. Our range of users has naturally grown as backcountry bliss intrigues more and more of the mainstream skiing and snowboarding community, but our focus remains the same - albeit a bit more fun.
